Credit Human
DB+
As the Marketing Execution Manager, I played a pivotal role in leading the rebranding initiative for SACU, overseeing the transition to Credit Human by updating and transforming hundreds of marketing assets and touchpoints to reflect the new brand identity.
From straightforward print materials to complex digital kiosks, ATMs, billboards, and other digital touchpoints, I collaborated with many departments and marketing specialists to maintain brand integrity. Additionally, I played a crucial role in organizing and developing new processes and procedures to enhance marketing touchpoints through our marketing governance program.
Job Duties:
- Website Updates & Landing Pages
- Email Design
- Infographics & Graphic Design
- Direct Mail
- Annual Report Design and Development
- Interaction Design
- Poster Design
- Vendor Management
