ChuloPop

As a designer, I’m passionate about creating fresh, innovative work. ChuloPop is a fun and creative fashion store I created for the Latinx Market.

For the past few years, I’ve been part of the Amazon Merch Program, where I’ve successfully designed and sold thousands of t-shirts and other apparel. However, the program’s restrictions have limited my ability to build a loyal following or market new designs to previous customers. This inspired me to take the leap and create my own brands. ChuloPop is the first of many print-on-demand brands I plan to develop and promote. Dedicated to the Latinx community, ChuloPop celebrates humor, culture, art, and pride. Also, play the video to hear the song and view the style I hope to invoke. The full song is below the Instagram video. I built the website on Shopify.

While building the ChuloPop brand, I realized the need for a catchy signature song to anchor my videos and enhance my social media strategy.

Inspired, I drafted some lyrics and turned to AI software to bring the music to life. I then created an Instagram video. The result exceeded my expectations, and I couldn’t be happier with how it turned out! Below are some of the designs I plan to promote the site in 2025.